Apply the Market Opportunity Navigator in your class or workshop

Do you teach students, entrepreneurs and innovators how to succeed in their entrepreneurial journey? The Market Opportunity Navigator provides a great addition to your training.

Equip your trainees with this easy-to-apply framework that helps to identify, evaluate and prioritize market opportunities for their innovation, so that they learn how to develop a thought-through strategy, even in an uncertain environment.

Everything you need to run a session

We apply the Market Opportunity Navigator in our own classes, and in institutes around the world. It can be taught as a full course, as part of an existing course, or as a workshop. It combines theory and practice, and adds key insights to other business tools on your curriculum, such as the Business Model Canvas and the Lean Startup method.

Implementing it in class is easy and fun. We offer a wealth of free supporting resources to help you run this hands-on module, including an Educators Guide, complementing slide-decks, intro videos, webinars, case studies and more!

Feedback & takeaways from student and educators

Universities around the world
apply the Market Opportunity Navigator

We would love to hear from you

let us know if you have any questions, require any additional support
or want to share with us your experience in class.

Happy teaching!